Sophia was the lead producer for the NewFronts campaign. She oversaw the creation of all digital assets, print banners, and OOH marketing. She oversaw all digital visuals and the creation of 2k new supporting visuals and partner assets. Properly tracking all aspects of the project from graphics, video edits, talent agreements, VO, and filming live-action digital content.

Sophia was the lead producer for this video recap sizzle. She produced the recap spot through creative development to post-production and delivered with a 48-hour turnaround time of receiving assets.